• COVID-19
    Reporting on the Omicron Variant and COVID-19 Testing
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    Jennifer Nuzzo, CFR senior fellow for global health, provides an overview on the COVID-19 omicron variant and information about testing. Shalina Chatlani, healthcare reporter for the Gulf States Newsroom, discusses framing stories on this topic for local communities. Carla Anne Robbins, adjunct senior fellow at CFR and former deputy editorial page editor at the New York Times, hosts the webinar.   FASKIANOS: Welcome to the Council on Foreign Relations Local Journalist Webinar Series. I’m Irina Faskianos, vice president for the National Program and Outreach at CFR. As you know, CFR is an independent, nonpartisan organization and think tank focusing on U.S. foreign policy. We take no institutional positions on matters of policy. This webinar is part of CFR’s Local Journalist Initiative, created to help you draw connections between the local issues you cover and national and international dynamics. And we put you in touch with CFR resources and expertise on international issues and provide a forum for sharing best practices. I want to remind everybody that the webinar is on the record, and the video and transcript will be posted on our website after the fact, at CFR.org/localjournalists. Today we will be discussing reporting on the Omicron variant and COVID-19 testing with our speakers, Jennifer Nuzzo and Shalina Chatlani, and host Carla Anne Robbins. I’m going to just give you a few highlights from their distinguished backgrounds. Jennifer Nuzzo is a senior fellow for global health at CFR. She works on global health security, with a focus on pandemic preparedness, outbreak detection and response. Dr. Nuzzo is a senior scholar at the Johns Hopkins Center for Health Security, and associate professor in the Department of Environmental Health and Engineering, and the Department of Epidemiology at the Johns Hopkins Bloomberg School of Public Health. And she’s also the lead epidemiologist for the Johns Hopkins COVID-19 Testing Insights Initiative within the Johns Hopkins COVID Resource Center. Shalina Chatlani is a health care reporter for the Gulf States Newsroom, a regional newsroom with coverage from public broadcasting stations in Alabama, Louisiana, and Mississippi as part of NPR’s collaborative journalism network. She covers health care access and inequity and has previously reported on racial disparities in the coronavirus vaccine rollout, and how the financial stress of the coronavirus pandemic is affecting communities of color in San Diego. And prior to that, she was a science reporter for KPBS in San Diego and the emerging voices fellow at WPLN in Nashville. And last but not least, Carla Anne Robbins is an adjunct fellow at CFR. She is faculty director of the Master of International Affairs Program and clinical professor of national security studies at Baruch College’s Marxe School of Public and International Affairs. Previously she was deputy editorial page editor at the New York Times and chief diplomatic correspondent at the Wall Street Journal. So thank you all for being with us. I’m going to turn it over to Carla to get the conversation started, and then we will open the floor to all of you for your questions. You can either raise your hand or write your question in the Q&A box. And we really want to hear from you as well. So get your questions ready to go, you’re reporters, we look forward to hearing from you as well. So, Carla, over to you. ROBBINS: Thank you, Irina, so much. And thank you, Shalina, if I may, and Jennifer, if I may. I’m going to call you guys by your first names, since we’re journalists and we’re incredibly informal. And thank you to everybody who’s here. Please, you guys—I’m sure you have a lot of questions. And so we’re just going to chat briefly up here and then throw it open to you. So, Dr. Nuzzo, Jennifer, if I may, I want to start with you. I’m puzzling through this statement, you know, from this top WHO official yesterday, Dr. Hans Kluge, I think is the way it’s pronounced, which had some news outlets predicting an end to the pandemic. You know, he said between vaccination and natural immunity through infection, quote, “Omicron offers plausible hope for stabilization and normalization.” What did he mean by that? And what does the new normal look like? NUZZO: Yeah. I mean, it’s a challenging thing to explain, in part because I think everybody has a different idea of what the end of the pandemic means. There’s no clear definition. (Laughs.) There’s no epidemiologic definition. Pandemic describes the whole spread. And I think it’s quite clear that this virus is not going to disappear from the planet. It’s going to continue to circulate. And, you know, we have seen evidence of mutation. We’ve seen evidence of reinfection. So with that, I think everyone has some reasonable belief that means that it’s going to find each one of us at some point in our lives, possibly multiple times. So but that doesn’t necessarily describe a pandemic, although it clearly describes global spread, which is usually how we define a pandemic. I think there’s another element to it, which is just how unusual or expected are what we’re seeing. And I think we don’t know for sure, but I think most people’s visions of when the pandemic is over is when our day-to-day efforts to try to stop the spread greatly change and manage it more like the way we manage other routine infections that we deal with. Doesn’t mean that we won’t have challenges from time to time. And I think probably the best recent example is influenza, where we had a pandemic in 2009 that probably a lot of people have forgotten about. But that same virus that caused that pandemic is with us every flu season. And some season we have a bad season. Not so much usually from that particular virus, but from other flu viruses that also circulate. And some seasons it’s not. We have tools that we use to try to mitigate the impacts, but we haven’t shut down societies typically for it. So in terms of what I think is one possible scenario, Omicron is leaving a tremendous amount of immunity in its wake. It’s my hope that everybody can protect themselves with a vaccine before they have first contact with the virus, but a lot of people are becoming infected, including people who have been previously vaccinated. And so when you add up all of the vaccines, plus the natural infections, it’s starting to feel like we’re building a base of immunity in the population, such that future occurrence of viruses are going to have a harder time causing big surges. That’s one possible scenario. But the asterisk here is whether a new variant will emerge that changes the game. Now many people think that we will—I mean, I think we should expect to see new variants. But whether we will see new variants that are more severe and as transmissible, I think there’s an open scientific question. And there’s some possible reason to believe that there are certain limitations on how severe a virus can be, and how immune it is, just given the amount of immunity that we’ve seen. We have different parts of our immune system that kick into place. And when people have had prior infection or if they’ve been vaccinated, they come to the fight against the virus with advantages that the totally unprotected population in 2020 didn’t have. So I think that’s what he was trying to describe. Was this thing is moving really fast. It’s moving around the planet. It’s really hard to dodge. And when it’s—you know, as it makes its way around, it’s building a base of immunity that will make it harder for other forms of the virus to cause huge disruptive surges in quite the same way, we hope. But, you know, never—(laughs)—get too cocky with this virus, because it seems to be hellbent on trying to prove us wrong. ROBBINS: Well, that was—that’s great. I mean, I read all the stories, didn’t understand it yesterday. And I think I understand—like, I think I understand it a bit better now. Although, I must say that, you know, I immediately looked up the Greek alphabet and looked at all the letters to come, and wondered to myself, you know, why couldn’t there be something even scarier? And you’re suggesting that there is some potential scientific limitation here, and that the—and that we are developing this response. Because I think all of us have seen all those really scary Stephen King things on television that would suggest that we shouldn’t get too cocky about it. But you seem a little bit more confident. NUZZO: Well, I don’t know if I want to say I’m confident. I just think that it’s—we can’t discount the tremendous amount of suffering that has led us to this point, unfortunately. And it is possible that we go into the future having protection, and absolutely possible that we can do more to improve our protection by increasing the amount of vaccination. I mean, one of the things is, if you want to take that scary, scientific sci-fi scenario off the table, the way that we do that is make sure that the globe has vaccines and that we reduce the circulation of this virus, and we reduce the likelihood that variants will emerge. That’s another thing that’s absolutely within our reach. It takes political will, but it’s absolutely within our reach. And, you know, that’s how—if you want to, like, write the ending to the story, that is how you do it. ROBBINS: All right. Thank you. So, Shalina, so I was just sort of thinking. I mean, I have the luxury right now of being more of a reader than a writer, at least on, you know, running stories. I get to pick and choose what I write about now. And I would think that the biggest, you know, challenge is covering a story that’s been going on for such a long time, even though it’s changing. And as we’ve heard from Jennifer, it’s really changing right now. So what do the readers you speak to ask you? What are they—what are they asking you that they want to know about this virus right now? CHATLANI: I definitely think it’s true that I, as a reporter, and many of my colleagues have a little bit of COVID fatigue—(laughs)—when it comes to covering this topic. But I think that, and this is true of public media especially, where, you know, when it comes to service journalism, media that is free and available to the public, the goal first and foremost is to inform people about what’s going on. And so I would imagine that my listeners, my readers want to, you know, have stories that tell them what is Omicron, what is this variant, how transmissible is it, how will it impact me if I’m vaccinated, if I have a booster, if I’m not vaccinated? You know, what does it mean if I’ve already been infected. Could I get infected again? And I think, you know, from science journalism there, you know, there needs to be an emphasis on the fact that science is really hard to understand. And this variant and COVID has been a difficult topic for a lot of people to wrap their heads around. And so I think whenever I approach stories around every new variant, the first thing that I want to do is just inform people about what’s going on and how it might impact them and their families. So that, I think, is the main thing that readers want to hear. And from there, you can kind of go out and expand on the reporting and getting a little bit more niche, and go to, you know, specific communities and see how they’re dealing with it, or look at specific topics like how is this impacting hospitalizations or, you know, certain supply chains? But absolutely, the first thing is explaining the science and what this thing even is. ROBBINS: So this is, you know, fundamental news you can use. Which people love news you can use. That said, it’s also science. And people tend to get scared by science quite often. So when you go out and you—and we were talking before we started and I asked you whether you actually left the house to report. And you actually do leave the house to report, which is a wondrous thing. So you have the great joy of talking to real people in person. And you’re in the South. So do people, A, welcome you to talk about Omicron, or more generally about COVID? And do they ask you questions, I mean, about it? You know, we tend to—particularly those of us in the elite northeast—tend to sort of think that everybody’s in utter denial in the South about this. You know, what’s the interaction like, and how do you do your job explaining and, you know, what feedback and questions are you getting from them. CHATLANI: The South is a little bit of an interesting region, for sure. And I think I can say that because I grew up here. (Laughs.) So there’s a lot of different communities here that, I’ve discovered, have varied opinions about what coronavirus is, what the vaccines are, whether they’re effective. And I think the first thing I do whenever I’m talking to anyone is to just come at them with a sense of compassion and, you know, like we talked about. Science is hard. And it’s really difficult to engage with science journalism if you’re not really used to listening to the news that often or reading the news that often. And so whenever I’m asking people about whether they want to get the vaccine, or whether they believe in coronavirus, or how it’s impacted them, I try to just talk to them like they’re normal people and like I’m a friend or, you know, someone who is just wanting to have a simple conversation with them. It’s not a sort of, like, coming at you, give me information, I want you to be, like, this character in my story. It’s more of a tell me what’s been going on. Coronavirus has been with us for a long time. Has it been difficult for your family? Has it been difficult for you to stick with your job? What types of challenges have you faced? And then we can get into those questions of, so, how do you feel about the vaccine? And once you kind of bridge that human divide there, you know, and talk to people, like they, you know, do know something about what’s going on, I think it yields better responses from people. And that’s especially true in the South, where there is a history of skepticism, as we have seen coming out, and resulting in the hesitancy around the vaccine. There is a little bit of, you know, lack of trust in government and media institutions. And so I don’t want to come in like the person who’s trying to make a characterization out of anyone, because that’s absolutely not the goal and should never be the goal. It’s more about just approaching people as who they are and asking them where they are in their lives when it comes to the pandemic and the possibility of getting vaccination. ROBBINS: So I have some reporting advice questions to ask Jennifer, but I did want to ask you one very quick question. Do you wear a mask when you interview people? CHATLANI: I do. Yes. ROBBINS: Are they wearing masks? CHATLANI: Sometimes no. Obviously, that creates—has created some safety challenges and some concerns. But I was very quick to get my vaccine. And as I got my vaccines, I did feel more safe going out to some rural communities in the South that do have low vaccination rates. But I think that it is something that a lot of health care journalists have been thinking about, especially the ones that do go out and do reporting about what type of, you know, situations that they’re putting themselves in. And you just always have to make sure you take safety precautions. I double mask whenever I go into under-vaccinated communities, or if I’m going into a hospital setting. I make sure I have hand sanitizer, or that, you know, I have whatever precautions I need to stay safe. ROBBINS: And people talk to you, even though you’re masked? They don’t find—they don’t just—I find that, you know, wearing masks in certain circumstances, I feel like people are looking at me askance. Even when I just go in and I’m not even interviewing them. CHATLANI: In the South it’s—you know, some—I might walk up to someone and be wearing a mask and they might think that I’m silly, but there is an emphasis on individual freedom. And I come at people with, you know, my—you know, I’m wearing a mask because that’s what I want to do. I see you’re not wearing a mask. Interesting, tell me about that. It’s not, like, supposed to be accusatory. And so it builds a little bit more of a relationship with the other person that you’re talking to. ROBBINS: So, Jennifer, I sometimes—a question that plays off of this: In past pandemics, is this level of politicization on just basic sort of health hygiene, you know, mask wearing, getting shots—is this sort of a normal thing? And how much of this is an artifact of our current political situation? And how much of this do we just blame on the previous administration and people who want to be, you know, Trump mini-mes? NUZZO: Yeah. So I’m not a historian. I have sights on past epidemics, but real—and pandemics—but really other than the—you know, we’ve been fortunate that the ones in the—to the most part—that have been in recent history have been much more mild than what we’re currently dealing with. And flu was a different virus. You know, I think we can’t forget the fact that this for many people was a virus that they’d never really heard of. Even if you’d kind of heard of SARS in 2003, that was something for most people that happened over there. And so that element actually plays a lot into the reaction to it. When it’s a known virus that you’ve heard of before, that you’re used to people getting, plus, you know, all the experts know a lot about it, that’s just completely different. So I think one element is this was a new virus for many people. It was more severe. But in terms of the political response, I mean, there was just so much about how this played out that for me was absolutely predictable. Just give—I mean, we’ve done—I’ve done tons of, like, tabletop exercises with leaders. There are just some habits that you have to anticipate. Like, as soon as something happens, a political leader—particularly one who’s inexperienced—is going to try to shut down the border. And that will be the totality of the response. It almost never works to stop the virus from coming. And then suddenly they realize that. And then they’re scrambling. Like, there are just some things that you can absolutely predict. I think it is not uncommon for political leaders to try to make a political situation out of a crisis, particularly when they’re in charge and it’s not going well, or if they’re not in charge and they’re trying to make it look more to their advantage. I think we absolutely have to expect that that could happen. I really hope that as a society, as a democracy in particular, that we will elect leaders who just draw the line somewhere. You know, at some level of human suffering where it’s not worth their political careers. I really think that we have to, as a society, have a reckoning about that. But I will tell you, one thing that, to me, feels incredibly different this time around than I have seen in any past event is the degree to which disinformation is dominating our conversation. And it’s clearly some are willingly misusing the information for political gain. But there are just reasonable people who are trying to do their own research and just cannot find facts, based on the fact that our information environment favors the spread of lies. You know, the search algorithms and the social media platforms make it impossible sometimes to see the truth, and much, much easier to see the lies. And so I have seen—you know, I mean, I have talked to all sorts of people from top leaders to QAnon believers. And let me tell you, there’s some similarities in what people believe. And some of it is because it’s coming from the same sources that are being propelled forward by social media and the search engines. And so I had a very senior person in a D.C. circle ask me as question that, you know, a reasonable, like, minute of research would have debunked. But this person either didn’t know to do that, which I find hard to believe, or tried to do it and was unable to turn up the correct information. So when I see people who, frankly, have the resources and sort of should know better not know better, that just makes me think that it’s really impossible for people to navigate the information environment. And that is basically like gasoline to these political infernos that people are setting. ROBBINS: So, you know, we reporters obviously are trained to get information, to get information fast. But not everybody who covers this is a trained science reporter. You know, not every newsroom has the resources to have specified science reporters. There’s a lot of general assignment reporters that have to cover these things. So if you have something like yesterday, and you have the WHO making a statement like that—which drew a lot of attention, because there was this sort of light at the end of the tunnel reaction—so, Jennifer, where would you recommend people go to find the best interpretation of, you know, statements like that? There’s also just an enormous amount of, you know, because our knowledge of these things changes all the time, and, you know, the CDC says this about masks, and then they say this about whether kids should stay home or not stay home, there’s constant, you know, issues that are changing all the time, which feeds into a lot of political anxiety as well as personal anxiety. What do you think are the—you know, the five best places to go to get information if you’re on a deadline? NUZZO: Yeah. So, first of all, I mean, it seems abundantly clear to me that social media is driving news making, both in terms of discovering things that are potentially newsworthy—I think there’s probably no avoiding that. But it also seems to be driving who is commenting on the news. And that’s not necessarily bad. I think it’s a way to identify a diversity of voices and to kind of get more of a collective impression. But proceed with caution, because there are people out there that are just using that to gain fame, frankly. Or, you know, sometimes the loudest voices are the ones, frankly, with the least to say. And the other thing that I deeply lament is that there are some incredibly experienced people who have been through many events—many, many events, who just aren’t active on social media. Sometimes they’re older and it’s just, like, that’s not their thing. Or they just are busy. And I have noticed that they’re often not quoted in papers. And I—you know, and news articles. And it’s possible that they’re not making themselves available, but I think more likely they’re just not being discovered by people who don’t know the beat. So, you know, I think one of the things is to evaluate not just, like, what is this person’s degree in, but do they have actual experience? Like, what is their experience in handling these issues? You know, and I have to say, as an outsider—and, you know, this will sound like a criticism of the industry—but I do really think that there is something lost when there are not subject matter reporters. And I know there may have been a trend earlier to kind of, you know, spin off science sections or reduce science sections. But, like, the biggest challenges society is going to face in the next century are going to be incredibly scientific and technical. And I think it’s really shortsighted, from a business perspective, to not have the right journalists on staff who can interpret that thoughtfully, and then, you know, answer the question better of who really should be a source on this topic. ROBBINS: I don’t think there’s anyone on this call who would disagree with you. But I think there are, you know, probably a few people on this call who, you know, have to pray every morning that their news organizations are going to still be there by the evening, given the— NUZZO: Well, let the rest of us be an advocate. You know, I mean, honestly. It’s—society will be better served with more of you all doing your jobs. ROBBINS: So we have a question from June Leffler. Ms. Leffler, do you want to ask your question, and can you identify yourself for everyone? Q: Hello. My name is June Leffler. I’m the health reporter at West Virginia Public Broadcasting. And I’ll just read what I wrote: So how should we go about reporting on crisis levels at hospitals? So this is a—“crisis level” is a term that I hear from our state health officer and, you know, our West Virginia Hospital Association. But I don’t know really—you know, just talking to those people, I still don’t have a deep sense of how I can illustrate what exactly that means for our listeners. And that’s definitely in part because, you know, I haven’t been in these hospitals before. And so I’m wondering, you know, how can we go about, you know, reporting on hospitals and what they’re facing during this pandemic? And which questions should we be asking them? What data should we be asking them for, knowing that these are private institutions, in my state. And, you know, they want to keep up the veil that they’re doing the absolute best they can. NUZZO: I can weigh in on that. I don’t know who it was directed towards. Yeah, this is a really important area of inquiry, and one, I think, that’s hard to do. I have a few suggestions of storylines that I would like to see explored. One is that it’s—I do not doubt that hospitals are absolutely stressed and operating at the max. It’s really interesting when you look at the hospitalization data over the course of the pandemic how flat the totals have been, but the categories shift. Which really speaks to there’s this upper, fixed capacity that has existed for the past two years, and in some cases has actually ratcheted down because they have lost staff. And when we’re talking about hospital capacity, what we’re really talking about is are there enough staff to take care of patients. And so they’ve lost staff. And that’s been discussed widely. But what are they doing to fix it? Like, what are we as a country doing to, like, raise the line? We talk about flattening the curve because we’re trying to—we’re trying to flatten the curve below the upper—the line, which is the upper limit of the health care system. But, you know, this, like, lean, just-in-time staffing approach to health care is clearly not working in this situation, and frankly doesn’t work in many situations. I mean, we talk about past pandemics, but the 2017 flu season was a killer. I mean, hospitals, if you spoke to them, if somebody actually showed up and talked to them in 2017, they would have found that they were really at the brink, from not a pandemic just a really bad flu season. So I think there’s a storyline which is just, you know, what are the drivers of this? I think some of it are about the business models of these places. I think some of it are about staffing limitations. Some of it may be in terms of limitations of what—who we can bring in to help work in these settings. That’s one area where I’d like to see. The other thing is talking to patients and finding out what they’ve not been able to get done because of the crunches. So, you know, the people who have not been able to get—to see a specialist because they’re putting certain procedures on hold. You know, hearing from people who are not necessarily needing to access the health system for COVID, but for other—just the other stuff that’s not getting done because we’ve had to kind of pivot the whole system. I think hearing about what is not happening from the perspective of patients is really key, because I think there it’s really more revealing when you hear about it. I had a friend whose family member was in the hospital and really needed to be transferred to somewhere that could give adequate care, but there were just no transfers happening. Not for COVID, but there was just capacity issues. So how has the provision of regular care degraded because of the crisis situation we’re in? To me, that’s more revealing than what the numbers say, because the numbers to some extent are—there’s some artificial constraints on them. But how we fix them and how—and what is the consequence of those numbers I think are the stories that are quite important. ROBBINS: Shalina, you’ve done quite a lot of reporting on this I know, about nursing shortages and all of that. So what stories have you been reporting? And have you been able to pry, you know, certainly what Jennifer was saying is absolutely essential. But I suspect, you know, we love numbers. We love data as well. CHATLANI: Yeah, I do have a few suggestions for June. I think that the first thing I would do, when I’m thinking about whether hospitals are going through a crisis, is to figure out what the state defines as crisis standards of care. So that’s a term that gets thrown out a lot when health departments are talking about hospitals being overcapacity. So what does that actually mean, from the state’s definition? So does that mean that there are more patients than there are beds? Does that mean there are not enough staff for every bed? Does that mean that they have to ask, you know, emergency management agencies to ask for certain types of help? Do they have to seek help from the federal government for something? And then I would go to the state hospital association and ask them if they have heard any reports of any particular hospitals that have faced these particular, you know, crisis standards of care. And then I would go to that hospital that they identify and ask them what’s going on. So, you know, in addition to that, some things that I do to figure out what the state of care is in a state is to go to the CDC. Because the CDC actually releases data every day on what percentage of hospitals don’t have enough staff to meet care. They also have numbers on transmission levels. It’s really, really, really detailed. And it gives you a really good picture of what level of hospitalizations are at in the state, whether there’s enough staff. And then, again, I would take that data and go to the hospital association and say: This is what the CDC says. Is this what’s actually happening? To an extent, I agree that, you know, private hospitals might be wanting to save face and say, you know, everything is fine. But on the other hand, I’ve noticed that hospitals, they’re also trying to be really transparent, right, because they can’t do the best job that they could possibly do caring for patients that are there if they’re overcapacity. They’ll have to care for patients in hallways. You know, I’ve heard of that happening in a lot of rural hospitals that are overcapacity. They will have people waiting in emergency rooms that they can’t see. They absolutely don’t want this to be happening because it is—it just puts unnecessary pressure on the staff and the hospital, right? So I think that there’s definitely a healthy level of skepticism. But for a lot of hospitals that are operating at really low, you know, budgets that are dealing with this crisis, they’re just trying to get by. So I would go and check out those data sources. Look at definitions. Go to the health department. Go to the hospital association and ask them: Where is this crisis standard of care erupting in the state? And go there and go to those communities. Go to the hospital. Talk to the leaders. Go, you know, talk to people in that community and ask them, like, have you had a situation where you need to go to the hospital? Have you been able to go? Did you have to wait? I think there’s definitely a way to approach that. And that is definitely, to your question, Carla, what I’ve been trying to do with the nursing—the staffing crisis stories, is—basically, those were all the steps I took. I looked at the CDC data, figured out what the situation was. I went to the hospital association. I’ve asked, you know, are there any hospitals that are on the edge right now, that are closing beds, you know, because they don’t have staff. And that’s how I’ve been able to find hospitals. And a lot of them have been very honest about the situation because they don’t want it to be the situation. They have lots of patients that they need to see. And a lot of people in health care are burnt out and sad that they can’t, you know, treat some patients as well as they would like to, because they are so overburdened. And I think you should play into that fact. You know, creating a villain, I think, out of some staff is just not going to get you what you want. And approaching them from a standpoint of, like, hey, I know this is a crazy situation. Tell me about—a story where you had to make a snap decision because there’s a patient that is on a ventilator and, you know, could die. Do you care for them, or do you care for the person who just came into the emergency room? Like, asking them about those situations can really yield a lot of results. ROBBINS: So we also had Alexandra, is it Pare or Pere, from Tucson Local Media had her hand up. Alexandra, can you share your question? Q: Hey, can you guys hear me? ROBBINS: Absolutely. Q: Hi. My name is Alexandra Pere from Tucson Local Media here in Tucson, Arizona. I just wanted to know, you know, I’m really interested in how to properly communicate and explain how vaccines help to stop mutations of the virus? I haven’t really gotten a good explanation on that, and I would just love to hear your perspectives on how to explain that to the community. NUZZO: So, you know, I think it’s really more of a simple math, which is every time the virus replicates there’s the opportunity that it’s going to copy itself incorrectly. And because of that, that’s one reason why mutations tend to occur in people who—not exclusively, by any means—but people who are immunocompromised, because they often have the virus in them for longer, so there’s just more copies being made over a longer period of time. But the way you see that at the population level is the fewer people who have the virus, the fewer viruses that are copying themselves, and the fewer opportunities for mutations to occur. Also, when mutations occur, they may not have any functional ability on their own, but over time they may gain them. And so that the more you pass that virus onto others, the more opportunities for it to, you know, try to perfect—(laughs)—the mutation. So generally speaking, the fewer copies of the virus there are on the planet, the less—the lower the likelihood that mutations will occur. ROBBINS: So that actually raises this question—I’m sorry, Alexandra, did that answer your question or do you have a follow on? Q: No, I think that did answer. I think I just hear a lot of pushback from people who are like, oh, why don’t I just, you know, end up getting Omicron, and then I’ll have natural immunity, as opposed to getting the vaccine. And so I just wanted to clear away to kind of explain how the vaccine halt the mutations. NUZZO: Can I just chime in on that, because I think those are two separate issues. Because really I think we have to think about the vaccines, above all, as protecting you against severe illness. We certainly do see fewer cases reported among people who have been vaccinated, but clearly people who are vaccinated get this virus, including—you know, and we are seeing people who are multiply infected with the virus naturally, including people who have been vaccinated. So my answer to that is less about the variants, and more about, listen, Omicron has some features that may make it less likely to make you severely ill, but part of why we’re seeing less of an impact in terms of severe illness is because we have prior immunity in the population both from natural infection and from vaccination. So people are going into that first contact with Omicron with armor—(laughs)—you know? Their immune systems are ready to fight. And we have certainly seen people who have not had previous immunity through vaccination or prior infection, who have gotten Omicron and died. So the answer to why you want to get vaccinated is because you want—you don’t know where you’re going to be on that curve of people. Sure, most people who get infected don’t die, but you don’t know on an individual where you’re—if you’re going to be the rare case or if you’re going to be the average case. So the vaccines are the insurance that really buy down your risk in terms of having severe illness. ROBBINS: Can we talk about—I’m sorry. Yes, Shalina? CHATLANI: Well, just to add to that, Alexandra, I think as a reporter one thing to really equip yourself with is a set of really simple metaphors. Like, if you were to write down a twenty-second explainer for why the vaccines are important, and just keep that with you, because you’re going to be engaging with people that don’t think about, don’t read about, don’t know about science. And the vaccines are unlike other ones. I mean, the technology has existed for a really long time, but most of the time when people think about vaccines, right, they think, oh, you’re getting a little bit of the virus so then your body learns how to fight it off, and so you build up this immunity. These vaccines are different from that, the first ones that came out. So it’s really difficult to explain it to people. And then once they get another variant, they wonder what happened. You told me this was going to give me protection. So, you know, maybe, Jennifer, you have an idea for what those metaphors could be, but I think really sitting down for a second and thinking: What is the simplest way I could possibly explain this to someone, can be really useful to you. And I guess one way that I think about it is the vaccine is like a code in your body that tells you to fight off the virus when it—when it gets to you. Like, there’s a code there. And sometimes that code has to be tweaked, and you get a booster shot. So, I don’t know, that’s one way I think about it. What do you think, Jennifer? NUZZO: Yeah. I mean, you know, I try to stress to people that they’re not bug zappers. (Laughs.) Like, the vaccine doesn’t repel the virus from your body. (Laughter.) It is a set of instructions for how to defeat the enemy. And your—it trains your immune system for the fight. And I say that because some people are, like, but I eat a plant-based diet. I’m healthy. And you’re like, that is great. I’m glad you’re doing that. But that’s necessary, but not sufficient, because, you know, you could be a generally healthy, fit person. But if you showed up to run an ultramarathon never having trained for the race, you’re probably not going to do very well. So vaccines really train your body specifically for the fight, and so that you have a better chance of defeating the virus when you meet it for the first time. And you’re right, it’s not the same as natural infection, which has strengths and weaknesses, truthfully. And part of the reason that it’s not the same is that your body never sees the virus until you get infected. It just sees a piece of it. And it’s the piece that the virus uses to hook onto your cells and to enter into your cells. So, you know, there is now some evidence that people who had prior vaccination who then got reinfected probably together have better immunity than each of those separately. ROBBINS: Do we have another raised hand? Liz from New Jersey Advanced Media. Liz, is it, Llorente? Q: Yes. Yes, Llorente. Can you hear me? ROBBINS: Perfecto, si. Q: Oh, muy bien, muy bien. OK. (Laughs.) Thank you, Carla, for knowing how to pronounce my last name. (Laughter.) OK, Jennifer, question: Just, you know, I’ve been writing about—like we all have, I guess—about the pandemic. And of course, you know, one of the issues that I find is that, especially in New York and New Jersey, we have a lot of restaurants, a lot of businesses saying, you know, get a vaccine for yourself and for—and to protect others. But does my getting a vaccine protect other people? I mean? NUZZO: Yes, it does. I think not as much as we had hoped. (Laughs.) And when—I think when we were probably in the blissful period of sort of the end of June/July, I think we had a belief that breakthrough infections—which I actually hate that term, because I think it was setting the vaccine up for an impossible standard that vaccines can’t possibly meet. But I think we thought that if you were vaccinated the likelihood that you would experience symptomatic illness after becoming infected was much lower than it has turned out to be. But it is clearly lower. And one way that it does help is that if you do become infected—and some portion of people are going to become infected and literally never know it—that the time period in which you can transmit is actually probably shorter. So if you’re walking around and you don’t know it, the period of time in which you’re exposing people potentially in a dangerous way is shorter if you’re infected. And if you think—like, if we all did that, that would add up to a much higher level of protection in the community than we would have if people weren’t doing that. But I really think—I mean, I continue to stress for people that, yes, do it for others. And, you know, there’s some evidence that maybe it helps a little bit in your household. But really, do it for yourself. I mean, it is, again, arming yourself against the worst possible outcomes. It’s the free insurance against the worst possible outcomes from this virus. ROBBINS: So thank you for that. John Allison, who’s the director of content for the Tribune-Review, has a comment in the Q&A, and who notes that we may not have subject-matter experts in our newsrooms but we do have many in our communities, such as the Johns Hopkins Center for Health Security Fellow Dr. Amesh, is it, Adalja? NUZZO: Amesh. Amesh Adalja. Yeah, he’s a colleague of mine, yeah. ROBBINS: OK. Great. And we routinely ask him five questions and present as text and video. And he’s got a link. This is a really interesting feature that you guys have set up. John, do you want to talk about it? Is John still with us? Maybe not. Q: I’m unmuted. ROBBINS: Oh, perfect. You want to talk about how you guys set up that feature? That sounds like a great idea. Q: Yes. He is—Amesh is very media friendly. And he’s—I’m in Pittsburgh. He lives in Pittsburgh, and he’s associated with the Baltimore Institution. NUZZO: Yeah. We work together. (Laughs.) Q: Yeah, exactly. NUZZO: And we’re friends, yeah. Q: Yes. Yes. And that’s good. I didn’t want to step into some rivalry, so I’m glad you’re friends. NUZZO: No, not at all. No. (Laughter.) I ask him questions all the time, yeah. Q: Great. For us, this has been a perfect way to present it succinctly. Five questions is a nice round figure. We do it a lot. We’ve established him as an expert. And we’ve followed others, we have a couple of big health care centers in the Pittsburgh area. And we pull them in. We are not going to be able to hire a medical doctor on our staff. I’ve worked at other newspapers that have. So, Carla, thank you for—you know, but we are stable financially, but just by being the size that we are we couldn’t maintain that. So thank you to Amesh. Thank you to you, Dr. Nuzzo, for speaking clearly. Your work on Twitter is very important. It leads us to experts who can speak and thank you. NUZZO: Thank you. Yeah, Amesh is wonderful. He is a rare person because he has expertise in multiple medical fields—critical care, infectious diseases, and emergency medicine, which is basically a unicorn. So you’re lucky to get him. But he just loves—he’s an educator, and loves sharing what he knows. So if we could clone him, it would be good for the country. ROBBINS: Shalina, do you have any unicorns of your own you want to share with us? CHATLANI: In terms of sources? Well, there’s a lot of sources that I go to in the South when it comes to specifically equity issues in science. There’s Dr. Thomas LaVeist at Tulane University, who works in public health policy but also has a background in understanding health in diverse communities. And so he’s a source I go to pretty often because you can’t really talk about health equity in the South without talking about socioeconomic and racial divides. And so I try to incorporate that into a lot of my reporting, and find subject-matter experts like him that sort of, like, know about health but also know about community issues. ROBBINS: So that’s another unicorn. That’s great. Love unicorns. Catherine Marfin—Catherine, do you want to ask your question and tell us with whom you work? I’m sorry, I don’t have the list right in front of me. Q: Hi. Can you all hear me? ROBBINS: Yep. Q: OK. Sorry. I’m in Starbucks. It might be a little loud. My name’s Catherine Marfin. I’m with the Dallas Morning News in Texas. I was just wondering, Jennifer, if you could elaborate a little bit on why you take issue with—or, I guess, kind of have a problem with the term “breakthrough infections.” And I guess is that possible—is that, like, are “breakthrough,” quote/unquote, infections possible with other vaccines? NUZZO: Yeah. So, again, you know, if you think about how—what vaccines do, they train your immune system to recognize the virus and then to react quickly, hopefully before you have any symptomatic disease but certainly before, you know, too many of your cells become infected from—by the virus. But again, they’re not forcefields. Like, they don’t repel the virus from your body. And so how does your body know that the—that the virus is there? Usually, it’s when the virus invades your cells, which is the technical definition of infection. Now, it may be possible if we had a different kind of vaccine for this virus, maybe, like, an internasal vaccine, that there would be more immunity at the site. But it’s still even unclear—I think we’re sort of rethinking, like, what vaccines actually do, and whether this idea of preventing infection is even that feasible. Part of what we’re seeing too is that we are aided by a level of diagnosis and testing that we don’t see for other diseases. And if we had—you know, often hold up the measles vaccine as, like, the standard of the best vaccine. But if we had a lot of measles circulating, and if we did a lot of testing, would we see a lot more breakthrough infections that we just don’t notice because the symptoms are so mild? So that’s why I just don’t like that term, because it implies that the vaccine filed, when in fact maybe it—I’m not sure failure is actually right. I think the vaccines are doing what we need them to do. I think people would love to feel less lousy when they get infected, but I view any infection that doesn’t send somebody to the hospital as success, because if this virus could never put people in the hospital or kill them, most people would have never heard of it. And I think losing sight of that is, one, fueling a level of anxiety that I think is just unhelpful, but also underselling the vaccines and how incredibly powerful they are in gaining freedoms for us, and removing worries, at cetera. Obviously, there are people who still we worry about, for sure. And I don’t want to downplay the risks that they experience. But they’re not risks that we don’t see for other viruses as well. And so that’s where we need other tools to try to protect people. ROBBINS: Jennifer has a Ted Talk, and we’ll share the link with that, which I recommend. I do do my homework for these things. But there’s a very interesting question here. We have unreasonable expectations, I think, of people who are in the world of medicine. You know, you go to a lawyer and ask her a question and she says: Come back in a week and I’ll give you the answer. And no one says: Oh my God, you’re not prepared for this! You go to someone in the medical world, you expect them to give you a definitive answer, and the answer to stay, right? And so the fact that this has been a moving target, and that we’re getting different answers over time has not only created anxiety among people, it’s reinforced the skepticism that Shalina was talking about. And it’s certainly played into the more general anti-government feeling that exists out there. And, you know, this raises a really interesting question about looking forward about communications strategy. You know, we, as recipients of communications strategies, as reporters, I think also have the responsibility. And we’ve been dealing with questions of the big lie, you know, have truth sandwiches, and all these other things. How do we do this? What sort of caveating do we need to do when we’re told something that sounds definitive—like, masks, you know, do this, or vaccines do that, and knowing how many times it’s turned out, you know, as great as Fauci may be, he may have to change his mind or change the message three months down the road. Should we, as reporters, be presenting things that sound definitive with more caveats, but without, at the same time, running the risk of undermining the important message? That’s for Jennifer, but I’m sure Shalina’s thought about it too. NUZZO: Yeah. I mean, it’s tough because you’re either faced with not answering because you just don’t know definitively, or answering and saying, listen, this is my best guess based on—this is why I think this. I tend to fall in that camp, because particularly—I mean, the most frequent questions I get asked from people that I encounter are just, like, how to live life, right? And so people need to have an answer to that question, because they can’t not live life for the next six months while we gather data. So I fall on the camp of saying, listen, this is why I think this. This is possibly what would make me change my mind. So in the future I’m going to be looking at this. And if this changes, then I’m going to do this. Like, I try to describe the scenarios. But I think where officials have erred has been on not setting up—not describing the process that they have come to that conclusion, and then describing what is currently not known that could lead them to change their minds. And that when they do change their minds, describing very clearly what evidence was used to make that change. Because sometimes I think we are just getting these very clipped, summarized statements that are doing a disservice because they are not being accompanied by the supporting material. And I think that sometimes that’s done for the purposes of message clarity, but I’m not sure that’s what it’s achieving. ROBBINS: Shalina, how do you think about this? I mean, you must have covered many things that sounded definitive and then you had to change them, without writing a correction, three months down the road. CHATLANI: Yeah, it was definitely—in terms of what to trust when it comes to the science, that was definitely hard when I was a hard science reporter in San Diego at KPBS, because this was something that we had never dealt with. And, you know, talking to different scientists and getting news alerts, getting press releases, it was really hard to wade through what is news? What do I report on? What do I tell people is something new? One example I think about, as I was covering, you know, the search for the vaccine, because San Diego has a lot of research institutions. So I would be getting a lot of press releases about it. You know, every other day I’d hear about an institution that found an antibody. And they were, you know, an antibody, which is something that the body produces to fight off the virus, right. So they could isolate an antibody and use that to create a vaccine, or think of a different therapy. And everyone was looking for antibodies. So it’s, like, do you—do you report that a research institution just found another one? Or do you just go to—you know, or do you just let it go, because then you’re giving people false hope? So it was really hard. And the way I kind of dealt with that is I had some key scientists that were kind of straight shooters, that, like, would tell it to me straight. And I would go to them. And I would say, hey, this person just told me that this thing happened. What’s your opinion? And a lot of times the scientists that I had developed this relationship with—that I honestly think had no skin in the game when it came to whether their vaccine was the one that was going to be—you know, the one that got picked, or anything like that—would say, eh, that’s just another antibody. We don’t have a vaccine yet, you know? And that would help me. So I had, like, a lot of trusted people that I would go to. When it comes to things like masking, whether the vaccines are safe, I think pretty generally we know at this point that masking helps give you protection. Like, that’s the—that’s the (net grab ?) on masking. Vaccines help build your immunity. And those are really the only two facts I think you need to know when it comes to reporting on those two issues at this point. And those are the only things that are really going to be in people’s brains when it comes to how it impacts their day-to-day lives. And I think the reporting has to shift to real-world impacts for masking and vaccination. For example, here in New Orleans, we have carnival season coming up. There’s Marti Gras. Marti Gras last year wasn’t that great, because a lot of people, you know, were scared to go out and, you know, get infected. Of course, that did happen. And we had a huge surge in cases. But I think a lot of people at this point just want their kids to be back in school. They want to be able to go to their jobs. They want to be able to have Thanksgiving and Christmas with their families. And the messaging should be masking helps protect you so that you can do these things that you want to do. Vaccines help protect you so that you can do these things that you want to do and you can get back to your normal day-to-day lives. So I think now it’s this. ROBBINS: So, just to follow on this—and we only have two minutes left—Vicky Diaz-Camacho from Kansas City PBS, can you ask the question in a minute, so we can give Jennifer one minute to respond? It follows on exactly what Shalina was saying. I think— Q: Yes, it does, actually. So I lead the Journalism Engagement Initiative at Kansas City PBS. And so I get a lot of public questions about vaccine efficacy and all of that stuff. And I think that I’m sensing a lot of fatigue from the message “vaccines are safe.” So I see that there are less people going out to get their boosters. And so I’m hoping you can explain, how do you get the clear message across about societal responsibility and the need to still get boosted? NUZZO: Yeah. I’m not sure that that’s the best message for everybody, I’ll just say honestly. I mean, I think people when they’re making a medical decision are largely making it for themselves and their loved ones. I think there are some people that that broader, like, protect a grandma that you don’t know, like, resonates with them. But I would tell you, by and large, like, when I talk to parents who are wondering about getting their kids vaccinated, I talk about how it’s going to take some worries off their plate. You know, so I’m not sure the message is do it for somebody you’ve never met. It’s, listen, we’re all going to come in contact with this virus. And if you have the third dose, you’re less likely to—you know, you may be sick for four days instead of two weeks. I mean, I just—I think that message is more compelling for a lot of people. ROBBINS: Well, I just want to thank Shalina for sharing all your—including your sources, which is—which is—(laughs)—usually we don’t do that. And Jennifer, for extraordinary insights. And we will, you know, push some information out to you guys, including the link to Jennifer’s Ted Talk, and links to some stories that Shalina has written. And I turn it back to Irina. And this has been a great conversation and great questions from you all. FASKIANOS: It has. Just to echo what Carla said, thank you all. And we will be sending out a follow-up email with a link to this webinar so you can listen to it and share it with your colleagues who could not join us today. And I just want to point out, you can follow Jennifer Nuzzo on Twitter at @jennifernuzzo. Some of you already are, but if you aren’t, follow her there. Shalina at @chatlanis, and Carla at @robbinscarla. So go to Twitter to follow their sources. And please visit CFR.org, ForeignAffairs.com, and ThinkGlobalHealth.org for the latest developments and analysis on coronavirus and international trends, and how they are affecting the United States. And as always, we look to you to share suggestions for—suggestions on topics, speakers that you would like in future webinars. So please send an email to [email protected]. So thank you all and stay safe.
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Joy Mayer is the director of Trusting News, a research and training project that empowers journalists to demonstrate credibility and earn trust. She's also an adjunct faculty member at the Poynter Institute. Prior to Trusting News, she spent twenty years working in newsrooms and teaching, including at the Missouri School of Journalism. And Carla Anne Robbins is an adjunct senior fellow at CFR. She's faculty director of the master of international affairs program and clinical professor of national security studies at Baruch College's Marxe School of Public and International Affairs. And previously, she was deputy editorial page editor at the New York Times and chief diplomatic correspondent at the Wall Street Journal. So welcome to all of you. Thank you for being with us. I'm going to turn the conversation now over to Carla to have the exchange amongst the three of you, and then we'll turn to all of you for your questions and comments. Carla, over to you. ROBBINS: Thank you so much, Irina. It's great to see you as always. Thank you so much, Daniel and Joy, if I may, and thank you so much for joining us. It's always a delight to talk to our colleagues and such an incredible time in journalism in such an incredibly challenging time in local journalism in particular. So thank you guys for joining us. I know you’ve got a lot of questions for Joy and Daniel, but I'm going to start at the prerogative of the moderator because I've got my questions, too. So, Daniel, I'm going to start with you. In 2016 when I started writing about misinformation, the focus was all on one area, the U.S. elections, and one malign actor, the Russians and their amplifiers. So today's ecosystem, which is a nice way of basically saying swamp, is far more complex and a hell of a lot scarier. And the mistrust in the press is a hell of a lot more profound. So can you describe right now what are some of the main issues—it's a lot more than the election—that are drawing the most misinformation? And who are the actors? It's not just the Russians. So who do we got to worry about out there? It's a scary place. ACOSTA-RAMOS: It is indeed a scary place. And first, just thank you for the invitation. It's an honor to be with you all. And just to answer your question, the ecosystem, which is a word that I use a lot, of misinformation and the misinformation landscape is vastly diverse. And as you said, it's not only the Russians, it's not only the Venezuelan Army, or the turkey marketing company. We have a lot of misinformation growing out and about in U.S. space—Facebook pages, WhatsApp groups, Telegram channels. So the misinformation that we were kind of introduced in 2016 is vastly different. The themes and topics are just basically infinite. There is a strong feeling, there is a strong base of misinformation spreaders that take on politics, the big lie, and other, you know, U.S. policy-related issues. But the big thing that we're seeing now is health misinformation. And health misinformation goes beyond just the vaccine, the Pfizer shot, or the Johnson and Johnson shot. It goes to the safety of things that we take for granted such as the MMR vaccine and other, you know, medical advancements that we had had for a very long time. And this new wave of health misinformation is coming from people, from influencers, from content creators that are not labeled. They're not identified as misinformation spreaders. They might be a wellness instructor, a yoga teacher, or any other popular, seamlessly, inoffensive content creator that is actually spreading misinformation. So this swamp, as you tell it, is completely different than in 2016. And it's something that we researchers and journalists and local journalists have to handle. Yes, misinformation has a little bit of a Russian bot operative and that kind of stuff, but most of the content that we're seeing in our Facebook feed, in our Instagram posts, in our WhatsApp groups actually comes from people just like you and me that got something and shared it accidentally because it generated a strong emotional reaction. ROBBINS: So are these real people? I mean, because of course in 2016 they looked like real people, but then we found out they actually weren't real people. They were bots or they were people sitting in St. Petersburg who were sharing things. A lot of these things you're talking about are also being amplified. If you go on to RT, you know, or on Russian sites or on other sites, you see that sort of vaccine misinformation is also being put out because it goes through a, you know, it creates fundamental mistrust in our institutions. But those are real yoga instructors pushing these things out? Why? Why are they doing it? They seem so healthy. ACOSTA-RAMOS: Without no doubt I want to reiterate this. There is, you know, some bad actors in foreign countries—Russia, Turkey, Venezuela, many others. But what we're seeing day to day is that those yoga instructors that are real people—and this is a confession I have to make. I was actually following one of those misinformation spreaders in my feed. So once, at some point of my life, I actually liked what the yoga teacher had to say and I followed him. And now I have vaccine activists spreading misinformation in my personal feed. This misinformation, you know, basically spreads to everybody. It's not a problem of people who are highly educated or working class. No, it will affect us all because it is, you know, everywhere. And yes, they are real people. Yes, they are yoga instructors, wellness stores, even doctors. And to determine, you know, what is their motive, it's really, really hard. There are a few things that we, you know, suspect. First, there is a financial incentive for misinformation spreaders. If you have a big YouTube audience or if you have a big Facebook audience or you have a big Telegram audience, you can monetize that through merchandising, through monetization, and views. And there's even people that will use features, like Super Chat, that will let you, in YouTube, donate directly to the content creator live while they're broadcasting. So one big part of it is that it is a financial incentive for people that express misinformation, because sadly, it's popular. And there's other people that actually believe in those things that we might consider discredited or, you know, antiscience. So I think those two things, basically, like a cult mentality and a financial incentive, are two powerful reasons for why people create misinformation. But the other side of the coin is that people share misinformation, regular people just like you and me that share misinformation because we received this almost apocalyptical message that triggers an emotional reaction in ourselves. And then we send it to her friends and family, to my dad or my uncle because I'm worried about the situation. And almost unconsciously, we're part of this gigantic misinformation ecosystem. ROBBINS: So I'm going to come back to you and talk about how we deal with this as reporters in a minute, but I want to go Joy. So Joy, in 2017 the national media had something of a reckoning about how we had blown it in covering the campaign. You know, everyone was chasing after Hillary's emails the way six-year-olds all chase after a soccer ball, which was that, once again, too benign a description of how we blew it. But even now there's still a tendency to blame others for the lack of trust in the press. It's the trolls, it's Donald Trump, both of whom actually deserve an enormous amount of blame for the lack of trust. But, you know, the mission of Trusting News is, you say, you identify things news audiences don't understand about how journalism works and use engagement and transparency strategies to rebuild trust. What are the sources of this mistrust? How much of it is due to misinformation and how much of it is due to—how much of it is our responsibility? How much of it is more profound things going on in our society because we got to figure out what the problem is before we can figure out how to fix it. MAYER: Yes, I think that it's really important to understand the complexity of the situation. Even a concept like misinformation can mean so many different things. Like a yoga teacher sharing, in good faith, something that's not accurate about how careful we need to be about what we put in our bodies and maybe the vaccines, like, let's say, for whatever, that's misinformation and especially for local journalists, that is something they're hearing and that is something their audience is hearing and genuinely struggling with how to process. That's why when we're talking about local journalism, specifically, you know, it's a different landscape if your job is to cover Russian influence in the election versus what is my community hearing that is preventing them from making well-informed decisions about our shared democracy, our shared community, their family safety, whatever it is. And so, you know, when it comes to really processing different sources of information, we really preach a transparency, I mean, an empathy around the difficulty of being a news consumer because it is really tough sometimes to tell what is a legit news source, where information is coming from. I don't know about you guys but I get a lot of Facebook messages from people in my own networks because I'm like the journalist people know, right, and they'll say, “Joy, help me figure out if this source is legit.” And sometimes it's actually not that easy to tell if the source is legit. Most people are not news junkies. They don't spend a lot of time trying to figure out where they get their news. They don't think about it that much. They don't give money to any news. They have a casual relationship with information sources. So for them to figure out which ones are ethical, responsible, well-sourced, well-intentioned, staffed by professionals, it's actually complicated. And so that casual relationship also means they don't spend that much time wondering how news works. They genuinely don't know that the reason we spent so much time in the story on this side of the story and had only one sentence from this other side of the story is because that's all we could get. Not that we have an agenda that means that we purposely left most of their side of the story out, right? People don't know that, and there's no reason they should know it because we can wish that they knew it. But they don't know it because we don't explain ourselves. So, there are a lot of reasons that people don't trust the news. Some of its institutional, you know, people don't trust the government and the military and banks and religion as much as higher education. You know, trust is falling in institutions all over the place. But when it comes to what local journalists can do, we really start by figuring out what kind of feedback are you getting about what people do and don't understand about your own work and the information landscape in your community and how can you improve that. ROBBINS: So the polling of those suggests that certainly, or most recent polling, which is a 2019 Gallup/Knight polling, suggests that people trust local news more than they trust bad people like me and national news—they particularly hated the New York Times—but they still trust local news a lot less than they trust even local government. So is it, you know, just a general loss of faith in institutions? Is that what we're grappling with? Or is it because social media and there's just a cacophony there and the press is seen as just one more extension of people who don't even distinguish it? You know, everybody's got their own truth and your—is that what's really going on here? I mean, what is it that we're really up against that makes people so fundamentally mistrust “the press” and particularly the local press, which, you know, people really used to see as, you know, a fundamentally really trustworthy institution. MAYER: It's true that people trust local news more. And it's true that trust in local news is declining and that people used to trust it. They also used to trust just network news. You know, I think that the national conversation and messaging around journalists as enemies of the people and the fake news, like, that is absolutely trickling down. You know, when I sit down with weekly newspaper publishers in Texas who've served their same communities for decades, their relationship with the people they serve has changed because the messages that people are receiving about the role of journalism and society, the perceived agenda of journalists, who journalists even are, it definitely has an impact up and down the food chain of journalism. It just cannot be overstated how complicated it is to try to sift through information and the barrage of information that's constantly coming at us and how many choices people have. There is a 100 percent huge increase in irresponsible messages coming at people. And so, you know, one thing I think is really important to remember is that we don't deserve automatic credit just because we have the title of journalist. There are a lot of things done in the name of journalism that I think are irresponsible or unethical or sensational or not a reputable place I would point people, right? So I'm not here to defend the whole industry of journalism. I'm here to say if you do mission-driven, responsible, ethical, professional journalism, you need to explain to people what sets you apart from the rest. That's not an automatic thing. The fact that I work at this news brand, that maybe they haven't even heard of or haven't actually really consumed, or maybe they always get me confused with my less responsible competitors—it is complicated to be a news consumer. There are people who have beefs or assumptions or really justified perceptions of news organizations that has caused them to have lower trust. But I also think it's important to keep in mind that a lot of people have very casual relationships and have been misled by information enough times that they kind of just go over it and don't trust anyone. ROBBINS: So I want to come back to you about the services you provide and how you can help people deal with it. A lot of this is self-awareness, not just, you know, what you're going to be pushing out. Some of it is just self-awareness about exactly what you said, which is we can't take it for granted anymore. Let's talk to Daniel, and I'm just going to ask if we can share something from your pretty fab website. So thanks so much, Joy, for doing that. So, Daniel, can you talk a little bit about, you know, the challenge here, which is as much as we can automatically, you know, rely on trust, part of our job, actually, is to translate, to debunk. You know, people don't have the time to do this. And one of the reasons people call Joy is because they do sort of expect you to sort out the BS from the non-BS. And so how do we as reporters, and particularly as local reporters that don't have infinite resources, how do we get ahead of the wave? It's a hell of a lot harder to debunk something when it's really fixed in people's minds. How do you get ahead of a story? And one of the things that you guys do there is raise the alert when something is bubbling up. So certainly they can go to your Vaccine Insights Hub and warn people about trending stories about, you know, something on YouTube, which says that vaccines are actually abortion drugs or something like that. But how do you get ahead of the wave just as it's coming rather than letting it get really fixed in people's minds? ACOSTA-RAMOS: I think the secret to that recipe, which actually lies in local journalists, is that when we detect a new narrative, a new thing that is bubbling as you said, a new thing that we catch in, you know, a yoga teacher's Instagram feed, or Telegram, or in the dark places on the internet is that it's better to “prebunk” than debunk and preemptively alert your community of the things you may see or might explode, you know, in a few days or in a few weeks. When we structure information as a “prebunk” before it actually explodes, the communities already know what is BS and what it's not, who is the actor involved, what are the claims, and what is the actual fact. So I think “prebunking” is an extremely effective tool, especially for local journalists because most of the narratives we catch, most of the, you know, perpetual false claims that we detect originate in local groups, originate in local communities, you know, in this new Parks and Recreation Facebook group or in this Navajo Nation meeting place in Facebook or in Instagram. From that local place it gets, you know, to the point in which it is shared about this national voice of misinformation or those really important misinformation spreaders at a national level. It does originate locally, and if we can target misinformation at a local level preemptively early, the fact it will have after it goes mainstream, let's call it that way, it will be way less. So I think, and this is something that we preach at First Draft a lot that “prebunking” is absolutely necessary. Of course, we have to be responsible with something that we call the tipping point. It's not exact science; it's more of an art. If you do it too early you pose the risk of informing, you know, something completely unnecessary to your community. But if you do it too late, it's already in their brains and we will have some of a confirmation bias. So it's definitely a challenge, but I think local communities, local journalists, community newspapers have a great advantage that they know their community, they know what they're talking about. So I will say that that's the place to start. ROBBINS: So tell me a little bit more about what's a “prebunk” story for a local journalist. I mean, I'm looking right now on my screen very closely because I've got many things going on my screen, including my questions for you guys. So, the merging narratives, okay? The guidance around hugging in the UK as far as claims and undermining trust in COVID-19 vaccine or tourism agencies. I mean, tell me something that, I mean, hugging would be a good story, but I thought the abortion one on YouTube was a particularly worrisome one because abortion is such an emotional issue. How do you, A, decide—I mean that's on YouTube. You guys found that on YouTube. How do you, A, decide, and I understand that's art more than science, that it's bubbling up enough that it's worth raising rather than running the danger that you're going to be an amplifier by writing about it, and B, how do you write about it in a way that, you know, that you actually can debunk it, you know, that is it persuasive? ACOSTA-RAMOS: Well, the first one is when we see claims or narratives in different platforms, it's a good time that the tipping point is getting closer ROBBINS: [Inaudible] when it's cross-fertilizing? ACOSTA-RAMOS: Exactly. If we see the same thing on the dark, you know, sites on the internet and then we immediately we see it on Facebook or on Twitter, it's probably time to alert our community-based organizations, journalists, local journalists, you know, from that claim. The other question is how do we make it, you know, shareable? I love a good explainer, and I think people love it too. A quick format, beautifully done, lots of infographics that will explain in an easy way not to say whatever the yoga teacher said—the yoga teachers will hate me after this panel—but whatever the yoga teacher said is false. Instead of saying that, just explain the circumstances and the facts without mentioning the yoga teacher. Don't give the stage to the misinformation spreader. Do not repeat the lie. Just state the facts and alert your community. You might be seeing some claims that said that, you know, vaccine causes abortion or you can share this spike protein. That is not true. Here's the data. Here's a trusted voice. Here's here, here's that. And something, and I think this is particularly important for vaccines and particularly important for local journalists, is that you need to find a local voice that, you know, it's an expert about this. For instance, I'm based in Houston, Texas, and we have Dr. Hotez, who is this fantastic scientist that knows a lot about vaccines and how they work. I rather use Dr. Hotez instead of Dr. Fauci because people actually know this guy here in Houston. And we need to find these local voices that will have some sort of relationship with the communities we're serving and that, I think, will not solve but it will ease some of the untrustworthiness that people have toward media, and that's the coast elitism or the New York-centrism or the Washington-centrism. And I think, you know, it's just a little bit of help to fight, you know, both misinformation and trust in your outlets. ROBBINS: Great. Okay, that is it. So before I take down the shared the screen, I did want to say that one of the services you can provide and that your website can provide is you guys can do the digging and raise the alarm when things are beginning to cross-fertilize, when you think that they're bubbling up to that. That's one of the jobs that you do at First Draft. So people can go to your website and see what's bubbling up. But what you're saying is then they do the reporting in their local community to where the credibility is? That's basically the advice you're giving. ACOSTA-RAMOS: Correct. And we also have tons of resources, especially when it comes with vaccines because we acknowledge that, until this point, probably if you were a reporter in the community level, you didn't cover vaccinations. You didn't cover a rollout of a new technology that took, you know, thousands of millions of dollars to develop. We created a long format of several trainings for the vaccine. It's available in the Vaccine Hub. It's a fantastic resource that is available in different languages. So for local journalists that serve immigrant communities and for local journalists that serve, you know, people that may not speak English, it is available in French, Spanish, Hindi, and other languages. So I highly recommend that and not just the research that we do but the training and media resource that we have as well. ROBBINS: That's great. Thank you so much. So we're going to go to Joy now, who also has a fabulous website. I'm equally blown away by your website and all the advice and services you two provide for journalists. So if we can put up your website, which is great. So, you know, we were talking before that a lot of this is transparency and self-awareness. So can you talk, you know, you've got these series of tips here. People can sign up for your newsletter but, you know, talk to me about your theory of the case about what journalists have to do to, A, develop self-awareness, and B, to reach out to the community to deal with this wave of misinformation and the lack of trust? MAYER: Yes, I mean, journalists like to think that we can overwhelm people with facts and that will take care of the situation. So here's the, you know, twenty-seven-point list of reasons why you can trust the vaccine is not going to have nearly as much effect as, to Daniel's point, a local doctor you trust saying, “Guys, it's really okay. Your family is going to be okay. Go ahead and do this.” And, you know, to get researching for a second, we talked about the distinction between cognitive trust, which is like the brainy trust, and effective trust, which is I feel like you're on my side. I feel connected to you. I think I can trust you. You're one of the good guys. And so, really, for local journalists, we talk a lot about what basic things do people not understand about you and what is your counternarrative. So, for example, if you get a lot of complaints on your Facebook feed of people saying, “Why are you posting the story on Facebook when I can't read it because there's a paywall? You should only post it if it's free.” Well, have you explained why you need revenue from your community? How much of your budget that costs? How many local staff positions that get money from that? You know, how little the money is? How advertising dollars work? Whatever it is, do you have a counternarrative about why you charge for news and why that's important? So often we don't take time to explain it. We just think, gosh, people think we're greedy, like, that's dumb. They don't know what they're talking about. And so if you want to be trusted to provide credible information, they need to understand who you are. You don't get automatic trust. And so for us we'll take something like, oh, people are complaining about paywall. People complain about bias and Associated Press stories. People complain about, you know, their perceptions of like national and world news, and they think your local TV station is so biased but really what they're complaining about is the CNN feed that runs on your website or whatever it is. So we just talk a lot about understanding what do people actually think of you, what did they not know, and what are you actually doing to clear that up or are you just wishing that they understood? So, like Daniel, I think those of us who work in sort of the journalism support space are, like, both really grateful when we get journalists' attention. Thank you to those of you showing up today. And, like, hey, you guys. This is free. We can help you. There are a lot of resources here that can help you if you're trying to figure out how to do this. ROBBINS: So I thought, you know, you got in your COVID, which is a little bit further down on this page. I mean, your number one tip, which I actually wish the U.S. government would follow as well. I remember when I was an editorial writer and people would call me from the Obama administration and I would every once in a while lose it and say, “I'm tired of doing your work. Why do I have to explain? You need to explain.” But your number one tip is telling your audience that COVID-19 information might change, that it's not, like, this is the number one critique of them. You tell us masks are one thing and whatever. MAYER: I mean, people are holding on to that, that mask discrepancy from, you know, twelve months ago, people are holding on to and it's super-breaking news coverage as well. Like, if you told us there were two people who died in this shooting and now you're saying it was just one, were you hiding it from us? Do you not care about the facts? What is it? And you're, like, that's what the police said and then we learned more. Like, that's how these things work, right? That's how science works. You learn more. That's how reporting works. You learn more. But people don't know that. They're not giving us automatic credit for it, and so we can accept that or we can do something to try to educate them. ROBBINS: So, this is an interesting question about are we changing the way the basic structure of a news story? I mean, rather than putting this in a correction or putting it in a box or putting it way down in B matter, does context have to progress a lot higher up into a news story in a context of time in which people are so skeptical of “we told you X and now we have to tell you why?” Are you talking about a fundamental change in the way in which we structure news stories? MAYER: Yes, I am. And we have some great research that shows that people appreciate it. We did some focus groups of TV stations that say, you know, you add a total of twenty seconds maybe to an on-air story that explains why you're doing the story and something about a decision you made while doing the story. People find the story and the station more credible. It's not a heavy lift, but it is a 100 percent update in what we think the job of journalism is. It's understanding our audience well enough to know, you know, they might assume this about us or they might not know all of the time we spend making decisions in the newsroom. It's all invisible unless we talk about it. You know, the thirty minutes we spent on should we name this person, which photos should we use, how big a deal is this story, how do we replay a similar story last year—all of its invisible. And yet we pat ourselves in the back for it and feel good about it and are frustrated that we're not getting credit for it. ROBBINS: So I have a million more questions for you guys, but we already have a question in the Q&A. So I'm going to turn this over to Irina, who's going to who is going to invite people. I'm going to come back because I have more questions. Irina? FASKIANOS: Fantastic. So now we'll go to all of you. If you can raise your hand and accept the “unmute” prompt and tell us who you are when I call on you. So let me just get up. We've got— ROBBINS: Somebody already got in. Rickey Bevington got in first on the Q&A. FASKIANOS: There you go. Rickey from Georgia Public Broadcasting. Thank you, Ricky, for your question. Tips for finding out about local misinformation before it goes viral. We'd have to assign a reporter to sit on Nextdoor and get invited into thousands of private Facebook groups. Who wants to take that one? ACOSTA-RAMOS: I can say Nextdoor is a hugely problematic space. And it's hugely problematic because if you're doing research like me for several different cities or several different states and you know, it's kind of impossible to get invited to eighty or eighty-five different communities. It is hugely problematic. You know, basically you can post whatever you want there and be a misinformation spreader and basically you won't ever get kicked out or, you know, even get an alert that you're sharing misinformation. So it's a place where all misinformation, conspiracy theories, and bad things live. And it's an app that most of American suburbia have installed on their phones. So, I think it's a great thing for you to be there but just be mindful and careful that people may not need to hear another story about 5G causing cancer or something like that. And just be mindful of the beaten pieces that you grab and try to—what we do and what we find the most interesting is when we see patterns. I'll go again with vaccine shedding and abortions for people that are not vaccinated because it was really strong in community-based groups. We saw the pattern in one group in Facebook and Instagram. When we saw it in different places we had to alert our community-based organizations and are part of the journalism [inaudible]. So if you see a pattern on local Facebook groups on Nextdoor, which is hugely problematic, in a Telegram channel, which is, I think, an important space also to be, it might be the best, you know, the best time to alert your partners and your newsroom ROBBINS: The real question that I think Rickey is asking is one of the resources which is, you know, most local news organizations don't have the resources to sit on Nextdoor. You know, when I was at the Times, we had the resources for people to spend on things like that. I don't know about Nextdoor, I'm now showing my age but certainly, I mean, there are people whose job is to spend all their time looking at Twitter. So, why can't a local news organization do that doesn't have somebody assigned to do this full time? Do you guys monitor Nextdoor as well? Are there, you know, Joy, do you know about, you know, other local sources, you know, that are locally organized and pooling resources potentially to do this? You know, Patch doesn't exist anymore but, you know, is there like a disinformation resource there or something like that? MAYER: I don't know in terms of sort of collaboratives to sort of take on the work. What we really recommend is that the investment of time you spend listening to your community, which is basically what we're talking about, right, monitoring community conversations, you obviously can't monitor all of them nor should you try. And that's always been the case that it's not worthwhile to do it all the time. But when it matters a lot, when you're trying to reach out to a specific community, you're going to listen more to what they have to say. When you're really investing in a specific topic, you're going to figure out where people are talking about that topic, right? So I do think that if covering vaccine adoption in your community is part of your beat, you are going to look for places where people in your community are talking about vaccines. That doesn't mean, you know, it could come up in any one of thousands of Facebook groups. But there are some worth probably more likely, right? I definitely could point to the ones in my community where it would be worthwhile for a reporter to be there. And what we're suggesting is an update on what you're listening for. Not just story ideas, which reporters have always known where in their community to look for story ideas like you're eavesdropping at the coffee shop. There's this one Facebook group where parents hang out and the education reporter pays attention, whatever it is. Instead of just listening for story ideas, listen for misassumptions about what you cover. Listen for people spreading misinformation. Listen for misassumptions about you and your ethics and your integrity as a news organization and then decide I can address all of it, but where does it seem like it's risen to the level where this could be actually problematic or this person talking actually has a wide audience or this person is saying they also saw it over here. So we need to be on the record clearing that one up. ROBBINS: So we have another question. FASKIANOS: Yes, from John Allison. The number of our readers who see the AP is biased is so alarming. Thanks, Joy, to you for knowing that. Could you talk a little bit more? He'd like to hear more about that from others. Are you hearing the same? MAYER: So at Trusting News, actually, we are just wrapping up a project where we worked with twenty-something newsrooms to interview people who lean right in their communities about what they think about local news. And as I've been checking in with each of those newsrooms to see what those interviews were like, I was talking to an editor in Missouri this morning who said she was just blown away by how many perceptions of her community newspaper were based on perceptions of her staff's selection of and placement of and headline writing for Associated Press stories. It is frustrating and alarming and sometimes out of local journalists' control. I'm sure some of you work at news organizations where there's a hub somewhere that picks the AP stories and you don't even have anything to do with it and yet your community is really basing a lot of their perception on that. I think one problem is that journalists don't see that really as part of what they're offering. They don't really take ownership over it a lot of times and yet people do turn to you for all the information you're providing. So it is a choice in your newsroom or your news organization to say people need state, national, and international coverage. We are going to get that from the Associated Press. We pay for the rights to publish that. We trust them because of X, Y and Z. There's research that shows that they've covered this for a long time and that they're a solid choice. We don't explain any of that. It's not part of how our local newsrooms think about what they're offering. And so we're working on strategies and have a lot of ideas about what it would look like to just to have a better conversation about what role that covers. ROBBINS: Can you explain something to me? Why is it that the people mistrust the AP? I mean, the AP, it's like, you know, it's like cream of wheat for God's sake. It's about as basic as you can get. MAYER: I think a lot of it is story selection. And I think it, I mean, there's no way, as with so many things, about perceptions of news. It's impossible to separate it from the Trump years and the perception that national journalists had nothing but criticism for President Trump and that we covered every sensational tweet and the perception among his supporters that he did not get credit for things that went right. I think if the media diet you're consuming is telling you that the mainstream media won't give Trump credit for anything and jumps on everything, then which AP stories you select is seen as part of that bias and not only the word choice in the stories, ROBBINS: But is it because it says it's from the AP or is it just anything that's national or international news in your local paper? MAYER: Well, there aren't a lot of options in most local papers. ROBBINS: That's not what I'm saying. Is it the mistrust of running national and international stories or is it the mistrust of the byline from the Associated Press? MAYER: It is the mistrust of national journalism as represented by the Associated Press because that's the only option there. ROBBINS: So people would rather just have local newspapers that just covered local news? MAYER: No, they wouldn't actually. Again, most people are not thinking about this all that much. They have a sense that national news coverage is unfair and that journalists are all liberal, that there's an agenda behind all of it and that journalists are selecting stories that reinforce their worldview and purposefully hiding stories that contradict their worldview. And people are being so conditioned for what we call confirmation bias, which is if it's not coming from my worldview, if it's attempting to be neutral, it actually is not fair. It's leaning the other direction. I mean, there are a lot of factors, but fundamentally, if you read your local newspaper and spend the day watching Fox News, then what you see in your local newspaper is not going to match the national narrative you're used to. And it's going to seem as if different things are being highlighted. The tone of the story is different. I do think it is worthwhile for journalists to have more self-reflection around what blind spots we might have because of who we are as journalists and how that separates us from the communities we serve. I was on this morning with a community and a newspaper's editorial page, both lean right, and what that looks like. So lots of conversations to have there, but fundamentally, how local news organizations provide national news is something we need to talk more about. ROBBINS: Thank you. FASKIANOS: Great. John Allison is with the Pittsburgh Tribune. So I'm going to go next to Geoff Carr, who works at the Sentinel and is also an associate professor at North Idaho College, which is a community college. He's often “shocked by how much vitriol gets directed toward the media.” His students often make claims that the media is biased. I challenged them to send me an example of this or something they consider fake news. I've had two students take me up on that offer and both of them failed to provide a single news article. The first sent me a speech transcript from Nancy Pelosi. The other sent me a letter to the editor, a book review, and a few pieces clearly identified as an editorial or opinion. How can we combat misinformation if so few of our citizens can even recognize legitimate news sources? ACOSTA-RAMOS: I'm going to say it—media literacy. But media literacy, and I think this is pivotal, this is really important, media literacy has to start in preschool if possible. Not in the university, not in higher education. It has to be—and this is a great project, I think, it's from Washington University that's doing that in high school for high schoolers to identify, you know, the provenance and media sources and media-wise as a [inaudible] project with adolescents, with young people. And I think it's pivotal for the communities to help and to be taught in media literacy standards. Because the root of the problem is that, as Joy said, we have a casual relationship with information. We don't care. You know, most people will just grab whatever they receive in Facebook without thinking about it. And I always will remember this piece of an NPR interview in which a lady basically said, “Oh, I just heard on OAN,” One America News Network, “that this thing happened.” And the reporter asked her, “Have you heard about them before?” And the lady suddenly considered a realization that she has been sharing something from a news network that she doesn't know and she has never heard about. And when she Googles it, she says, “Oh, they share fake news. Well, don't they all?” So this relationship with the media and with the terrible term that is fake news needs to be addressed through media literacy, the younger, the better. I think it's a hard multilateral, you know, conversation that we need to have but mutualistic is really important. MAYER: I just stuck in the chat, we have a Trust 101 class that we teach and we do one specifically for educators. As part of that we have a collection of assignments educators can use, some developed by people in our class. So Geoff, I stuck a link to that in the chat. You know, there are a lot of assignments you can do to say, “Let's strip away the branding and just look at four ways that a story was covered and see if you can guess who might have done it and analyze what the differences are.” I think it is—so we can, I guess my answer is we can wish that people understood how to vet sources of information. Or we can, like, you know, wish upon a star or we can build things into our processes in our teaching that educate people about that. I am actually floored by how easy it is to not know the difference between news and opinion these days. Our industry does a terrible job at this. It starts with cable news. It's impossible to tell sometimes which talking head is an analyst, a commentator, reporter, or an anchor. Anchors share all kinds of opinions. It's complicated. But even in a newspaper story, maybe in print, it seems really obvious because something's on the opinion page that its opinion, but you know how often that word “opinion” doesn't follow when it's posted on Facebook. So somebody will say your news organization sharing something saying, “Our congressman needs to do this.” And the word opinion isn't there. Maybe if you click through it's a little above the headline but not a first impression. We just do a terrible job differentiating. We need to accept that that level of media literacy is part of our job. FASKIANOS: Thank you. We have a written question from Aly DeMarco, who's at the Daily Beacon in Tennessee. Do you have any tips for how to cover misinformation in a manner that will lower the possibility of being accused of giving a platform to that misinformation? ACOSTA-RAMOS That's a great question. And, again, this tipping point that we were talking about, it's hard to determine. But when it comes to local issues, I think the tipping point is lower because for the national conversation when I see a post that is be shared two hundred thousand times I know the tipping point is there, right, for a national audience. But if we are talking about, I don't know, a town in Tennessee that when the online chatter has been, you know, substantiated in several groups, I think it's better to alert your community, right, because that misinformation will grow in your community-based organizations and community-based groups. So if maybe three or four neighbors are already talking about it, it's time to address it especially if you live in a small town or a small city. So I'll say there's a bunch of resources in First Draft’s website and for sure in Joy's website as well. So it's free. I'll say it again, please go ahead. You know, there's several things you can do. There's a fantastic SMS course that you can take. It's two weeks. It's free. It's on our website. You will get a text. I think it's actually the best thing you can do, especially for older folks. You know, I enrolled my mom and my dad because they were just getting a lot of misinformation, you know, just sharing it on Facebook. And I was like, “Why?” Because the media literacy again and because it's easy to share. And it's easy to forward. So get the SMS course. It's fantastic. And you will receive bits of information every day for two weeks. And I think after that you will be better equipped to address misinformation especially at the community level. MAYER: I have one other tip to share about how to make sure your motives are clear when you share information. And that's to tell people why you're sharing it, just speak directly to them. You know, picture radio or TV being able to say, “We know it's complicated to navigate information these days, and we want to make sure that you know something you're hearing just isn't true. And that's why we're going to go ahead and share this with you.” That can work really well in that, sort of, informal language. It works really well in newsletters. It works really well in social. Tech stories or when it can be hardest to sort of sneak in that “here's why we're doing this story,” but it can work with a little box. What if each time you do these stories you had a little box with a story or an editor's note that says, “We don't ever want to contribute to the spreading of misinformation, but we're seeing this shared enough that it seems worthwhile to go ahead and let you know it's not true.” There's not a lot of downsides to that, and it just invites people to consume something in the spirit in which its intended. ROBBINS: Plus it also creates a personal relationship between you and the reader, which I think does take away some of that angst, that sense of elitism and one hopes could begin to create a certain measure of trust. MAYER: Yes, and it communicates about your values, right? My goal is for people to not only learn about what you're covering but learn about your values, integrity, and goals as they're consuming your information. Just have a general sense that is—just a drumbeat that you're making decisions carefully, that you have their best interests at heart, that you have a foundation of ethics you're based on. You know, [inaudible] ethics. We don't point to it. Hopefully they're on your website somewhere, but do you ever link to them and say, “in accordance with our ethics policy, we made this decision.” I don't know why we don't do that but we don't. FASKIANOS: Maybe it's a good time to start it in this day and age. So we have another written question. Nobody's raising their hand. Everybody's putting their questions in the chat, so I will continue reading. Natalie Todaro—she's the editor for the Stute, the student newspaper at Stevens Institute of Technology. “I often find that while we work to serve our community of students, some of these same students don't trust us. What do you recommend in terms of transparency targets, increased editorials to explain newsroom decisions, open forums, notes attached to content?” I think, Joy, that was where you were going so— MAYER: Yes, I think that especially for a student audience, man, I love video for that—Instagram stories, Facebook live videos. We worked with student media, Annenberg Media at USC in California and they did a wonderful series of sort of behind-the-scenes videos that they did as Instagram videos and then posted on YouTube so they could save them. But it's like, here's why we decided to cover this suicide that happened on campus when we normally wouldn't. Here is why we decided to cover this story in this particular way. It's very humanizing to sort of introduce yourself, like, “We're students too. Here's where I'm from. Here's what I'm studying.” You know, one thing I've learned about journalism is that it's important for this and here's some video of the newsroom. You're welcome to stop by. Like, there's this shroud of mystery that happens and journalists can be so worried about, you know, we don't want to make it about us. But the people don't know you. Most people have never talked to a local journalist. Pew had research last year that showed it was 21 percent of people said they had ever spoken to or been interviewed by a local journalist. And that number goes down if you're not rich, white, educated, and something else. There was another factor. But most people don't have a frame of reference. They've never met one of us, right? So whatever you can do to say, “Here's who we are and what we're all about. And we're not scary. Stop by and ask us a question.” I would really recommend you think about video, especially for the student audience. ROBBINS: So can I ask a question of the group, which you can either verbally or written respond to, which is what misinformation are you seeing bubbling in your community? You know, what are you most worried about? You tuned into this for a reason. So we're going to use you as lead sources. You know, what are you hearing the most of? Or did you just tune in because people don't like you and you want to figure out a way of getting past that? So what stories are you worrying about and in hearing most of? And while we wait, and I hope somebody actually responds to that question. I'm going to ask a question about another area of misinformation, which is we talked about vaccines, obviously, which is a very hot topic, but the election isn't over with for a lot of people in the country. And how much is the focus of your work, most of your work, dealing with this ongoing claim, utterly false, that, you know, the election was stolen and that the issue isn't over with? And how can people in local communities deal with that because that seems to be, if you look at polling data or the decision to toss Liz Cheney out of leadership in the GOP tomorrow, this is obviously an ongoing—for a certain percentage of population—really an ongoing trauma and one that goes to profoundly to the strength of our democracy. So Daniel, how much of that is still bubbling and how much of that is the focus of the work of your organization? ACOSTA-RAMOS: Sadly, those claims never ended. I think they were reduced in presence online because many of the groups repeating the big lie repeatedly, repeatedly every single day were either deplatformed or banned or, you know, they had to change their behavior and migrated to darker places on the internet. They're still there; we see it every day. It's constant, but I do believe that, and it's something that we can actually measure the amount of interaction that that is getting, it's absolutely diminished if we compare it to November, December. So I do think there is a lack of interest for the general public towards that, you know, misinformation is not as popular. Let's put it that way. But it's absolutely there and it's worrisome. And one of the things I'm particularly worried about is that the claims that we saw in November, they have basically evolved into something that is completely detached from reality to this point and is often accompanied by other conspiracy theories. It's often accompanied by other anti-Semitic tropes, by anti-LGBTQ propaganda, and some of the stuff. So it stopped being just an election issue and now it's basically like an umbrella of misinformation tendencies that it's really hard to address but it's there. But I do think it's not as popular or it's not as consumable as it was before. MAYER: Most people aren't news junkies and they have short attention spans, so I'm not surprised to hear Daniel say that. I think that people are kind of moving on and just doing whatever's in front of them today. When asked they probably will still say, and polling does suggest that people still would say, that their belief hasn't changed about the election. But, you know, just like we were talking about with vaccine experts, I think staying local is really important. And, you know, just making sure that it's local journalists we have all of our local elected officials on the record about where they stand on this. I put in the chat today's newsletter for Trusting News is about the public radio station in Harrisburg, Pennsylvania, and their efforts to continue to hold local leaders responsible for their votes and their public comments back in January. But that's, you know, there are people who are never going to believe that that changed it and that the election was fair. At some point you just have to set that aside and keep moving. ROBBINS: Irina, we had some people who wanted to respond to my question. FASKIANOS: Yes, the chat is disabled, but you could put it in the Q&A box. Sorry about that. So Rickey Bevington wrote, I live in Georgia where Congresspeople and state leaders spread misinformation relentlessly. Millions of voters believe it. We simply tell people it's false, but they're already convinced. Telling people the truth is not enough. And I know that J.R. Hardman also wanted to. He's AP with PBS Utah in Salt Lake City. So if you want to put in the chat that would be fine. Or you can also email us at [email protected] so we can sort of get a bead on those issues and maybe take them up in future webinars. MAYER: I would recommend having some boilerplate language that explains why you are so convinced that the election was fair. I think reminding people of the basic facts and asking, you know, if they, you know, if you have sources that have convinced you otherwise. You know, to a point I still am open to hear that, I guess, partly so you can debunk it. But your goal is not to persuade people who have entrenched in a view not based on facts that they're wrong. That's not the goal. The question, of course, is then whether they're using that as a litmus test to see if you're credible in the future. And I guess, I would say that it's worthwhile to engage so that you can understand where they're coming from and know what you're up against and have a chance to explain yourself. ROBBINS: But that does raise a really pretty fundamental question, which is, if it is a litmus test, you're never going to, I mean, there will be measuring you against it on everything else. And there's no way, I mean, you can't stand in front of a green wall and say it's orange just so that they'll believe you when everything else. MAYER: No, you definitely can't. There are some people who aren't persuadable, and I think it's an open question. You know, there's some people who think if the Washington Post published it it's probably made up. People who genuinely think they're sitting there inventing information, right? So there are people who are not persuadable. I think the jury's still out how big a group that is, how much this particular issue has influenced that. Again, for me, though, I focus on local, like, what does that mean for how you're covering your community? Are people genuinely afraid that you are going to bring an agenda or a lack of respect for the fact that they believe in to your coverage of the city council, of local schools, of local sports, of local arts? Like, I think the more you can sort of differentiate yourself from that, like for sure hold your state representatives and Congresspeople accountable for that, but that's not what most of us cover, frankly. Most journalists aren't covering the big lie and whether the election was fair and especially not right now. So I would say the more you can distance yourself from that and not make it your job to defend all journalism or defend the credibility of the election. Unless you're tasked with that, I would say it might be more fruitful and a better use of your time to think about what else you could be doing. ROBBINS: Daniel, last word because we're almost done. ACOSTA-RAMOS: I will say, and I couldn't agree more with Joy, the communities that we serve, the conversations that we look and it's as easy as, you know, trying to see what is the most popular post on Facebook is usually not about the election. And it's sadly not about the vaccine either. So, I think as journalists we're experts at telling stories and experts, you know, at writing, but we have to get better at listening what our community is saying and what people are actually talking about so we can better serve them. ROBBINS: Well, I want to say thank you before I turn it over to Irina. This has been an extraordinary conversation, and I want to thank you both also for the work that you're doing. Your websites are fabulous. Your trainings look wonderful. I've signed up for both of your—I'm going to be pen pals with you at least. I'm [inaudible] so thank you so much for what you're doing. And Irina, back to you. FASKIANOS: Thank you, Carla. And thank you, Joy and Daniel. We will circulate to all of you the resources that were mentioned and the links. So please use them and share them with your colleagues who were not part of today's conversation. This is meant to be a forum for best practices, and we hope you will take advantage of that. You can follow everybody on Twitter—Carla @robbinscarla, Daniel @dann_acosta, and Joy @mayerjoy. So go there. Please visit CFR.org, ThinkGlobalHealth.org, and ForeignAffairs.com for the latest developments and analysis on international trends and events and how they're affecting the U.S. Please share suggestions for future webinars and issues that are of utmost concern to you. You can email us at [email protected]. Thank you all again for today's terrific conversation. We really appreciate it. Stay well, stay safe, and thank you.
  • Mali
    French Journalist Kidnapped in the Sahel
    In April, Olivier Dubois, an experienced French journalist, was kidnapped in Gao, a Malian city on the Niger River. Though his disappearance was soon known by the Malian and French authorities, and by the non-governmental organization Reporters Without Borders, nobody went public with the crime, ostensibly to facilitate the victim's quick release. Those efforts appear to have failed, and in early May a jihadi group with alleged ties al-Qaeda released a video. In it, the victims pleads with his family and the French authorities to secure his release. The French authorities are seeking to authenticate the video. This kidnapping follows a familiar pattern. A professional from a rich European country is a high-value target. (French citizens are particularly prized.) A video plea from the victim builds pressure in his or her home country "to do something." Secretive negotiations then lead almost inevitably to ransom being paid by the European government, a professional organization, or the victim's family—perhaps all three. Sometimes, the negotiations fail, and the victim is killed. This becomes more likely if authorities attempt to rescue the victim. The perpetrators often are unclear. Many claim to be part of a jihadi group, but others appear to be criminal gangs. At times, a criminal gang carries out the kidnapping and then auctions [PDF] the victim or victims. Who will pay them the most? A government entity or a jihadi group? The bottom line is that the kidnapping of Europeans or others that are well connected can be hugely profitable. How profitable is the stuff of rumor, because the amounts paid are almost never revealed. (In many European and African countries the payment of ransom is illegal.) Kidnapping is an important source of funding for terrorist and criminal groups. Compared to other parts of the world, terrorism in the Sahel is inexpensive. Profits from kidnapping could therefore cover most of the costs. As of May 11, the French journalist has not been released.
  • Nigeria
    Nigeria: Anxiety Over Deteriorating Security Morphing Into Panic
    Some Nigerian movers and shakers appear to be panicking over the continued deterioration of security nationwide. Longtime political heavyweight Bukola Saraki—former governor of Kwara State, former president of the senate, and former chairman of the National Assembly—and Nobel Laureate Wole Soyinka have urged President Muhammadu Buhari to seek outside assistance. Senior Advocate of Nigeria Robert Clarke at a Sunday, May 2 Channels Television news show questioned whether Nigeria would survive another six months and recommended that Nigeria’s political leadership hand over power to the military because the country is on the brink of collapse; he would have the military (in effect, the army) oversee the often mooted fundamental restructuring of the Nigerian state. (Clarke, Saraki, and Soyinka have long been critical of Nigeria’s governance; Channels Television is a major network and its Sunday morning news/talk shows follow a familiar American format.) At his meeting with U.S. Secretary of State Antony Blinken, President Muhammadu Buhari asked that the headquarters of the U.S. Africa Command (AFRICOM) be moved from Stuttgart, Germany to Africa, so that it would be closer to the fighting against jihadism in the Sahel and the Lake Chad Basin. Since AFRICOM’s establishment in 2007, Nigeria has generally opposed any permanent AFRICOM presence in Africa. Critics have alleged that AFRICOM is “neocolonialist.” Buhari’s request was a reversal of longstanding policy. Perhaps in direct response to Clarke’s televised remarks on May 4—as well as Sen. Saraki and other critics—Acting Director of Defense Information Brig. Gen. Onyema Nwachukwu publicly stated that the military has no intention of taking power: “We shall continue to remain apolitical, subordinate to civil authority, firmly loyal to the president…and the 1999 constitution.” In the face of the deterioration of security, doom and gloom about the future of Nigeria is widespread in public discourse. Still, Clarke went further than most—and on national television. Buhari’s AFRICOM request is an indication of a willingness to consider hitherto unacceptable options. Twenty-two years after the military left power and civilian, ostensibly democratic federalism was restored, it is striking that the army felt it necessary to issue a denial of any intention to seize power. The bottom line is that while Clarke is an outlier, something of a consensus among Nigerian elites seems to be forming that the country is in deep trouble and that radical options must be considered. But no consensus exists about what state collapse would look like, what the way forward should be, and what “radical restructuring of the Nigerian state” would actually mean or how it could be achieved. For now, however, the outlook would seem to be continuing, perhaps accelerating instability and uncertainty.