Countries increasingly employ public relations firms and the techniques of brand marketing to build cohesive images for their nation.

Chinese entry into the manufacturing of commercial vehicles and aircraft has the potential to reshape the competitive landscape in two industries still dominated by G8 nations.

Last year’s Iran nuclear agreement was sold with several powerful arguments, and among the most important were these: that the agreement would strengthen Iranian "moderates" and thus Iran’s external …

The looming expiration of U.S. fast-track trade promotion authority could trip up momentum toward trade liberalization, but experts say it won’t necessarily be a step backwards.